1 - 4 Years
JD & SKILLS
Identify, analyze, and interpret trends or patterns in data.
Identify new sources of data and methods to improve data collection, analysis, and reporting.
Strong understanding of statistical modeling and its application to solving business problems.
Proven expertise in high impact projects in Digital Analytics and good understanding of latest Digital Marketing trends
Hands-on experience with Python/R, big data technologies and other machine learning platforms for building models.
Conduct detailed and advanced analyses of new and existing businesses covering a variety of areas including ROI analysis, revenue optimization, and product performance.
Able to weave stories with meaningful insight from data.
Prior experience in building and rolling outscoring models, response models, forecasting, segmentation, optimization etc.
Understand the Key Performance Indicators/Metrics that show movement within the marketing objectives.
Ensuring data quality in digital analytics data collection methods and analysis methods using standard web analytics platforms (Adobe Analytics, Google Analytics) or R
Hands on experience in using web data will be an added advantage.
Experience working with RDBMS such as Oracle, MySQL, TeraData
Hands-on experience BI tools like Tableau, Qlik View or similar
Develop hypotheses about customer behavior and profitable growth scenarios and apply the right mix of qualitative and quantitative research techniques to identify causes and solutions
|Salary||3 Lac To 6 Lac P.A.|
|Industry||IT Software - Application Programming / Maintenance|
|Work Experience||1 - 4 Years|